Glossary
What is Comment-to-DM Automation?
Comment-to-DM automation turns public Instagram or Facebook comments with a keyword into a private DM conversation—so you can answer leads without manually messaging every commenter.
Direct answer
Comment-to-DM automation turns public Instagram or Facebook comments with a keyword into a private DM conversation—so you can answer leads without manually messaging every commenter.
When someone comments a trigger word on your post, the platform opens a DM thread automatically. That moves the conversation off the public feed and into a channel where your AI or team can qualify, answer, and book.
Clarioter supports comment-to-DM on Instagram and Facebook. Once the DM starts, your AI employees answer from your Business Brain—the same knowledge that powers website chat.
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